The ITF International Fair of Tourism, one of the traditional business pillars of the Belgrade Fair and the entire Serbian tourism industry, hosted more than 600 participants from 30 countries, 36,724 visitors and 1000 accredited journalists from twenty countries at the last tourist gathering.
According to UNWO data, it is estimated that 700 million people traveled abroad between January and July 2023, which is about 43% more than in the same period in 2022. We also contributed to this, together with our exhibitors and dear visitors who could choose between the mountains and the sea, foreign and domestic destinations of our beautiful Serbia. We are sure that this will also be the case at the next International Fair of Tourism in Belgrade.
This most visited tourism fair in the region and beyond, with a large number of business guests and B2B activities (more than 500 scheduled meetings held), constitutes a significant market of several tens of millions of potential tourists.
Every year specially selected international and local travel agencies schedule meetings with exhibitors and buy group arrangements. The meetings are held at the special „B2B Meetings“ area (Hall 1) and are easily scheduled using this unique B2B platform especially created for the needs of the event.
*** The list of registered exhibitors on the B2B portal is not final
